marketting

I have a little theory I have been working on, it is probably dead obvious to some people, but it only crystalised in my head relatively recently. I have had a few ideas in my time (so far none have made it to the real world), and in mentally stepping through these ideas I have started to refine my methods of evaluating an idea. One of the mental tests I have been using recently is:

Does this idea:

1. Help some business/cross section of people do what they do, more efficiently/economically?
2. Would the technology associated to my idea help me act more efficiently in an environment of competition?
3. Or, does this idea earn me income by facilitating other people earning income

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